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Jef Bourgeau
Detroit: Art as Logo
Saturday 29 January, 2011 - 5pm to 9pm
private view: Friday 28 January, 2011 - 1pm to 5pm
Playing free and loose with synchronicity, Jef Bourgeau
has pulled together a sort of prequel to his Art as Logo series
from the 1990s. Throwing art into reverse, he has recently created a
group of preliminary diagrams and sketches for paintings now 20 years
old.
"Jef Bourgeau believes that proper ‘branding’ is
elemental to the promotion, sale and distribution of art. In his 1991-94
series, Art as Logo, he reduced a group of famous artists to one
simple icon or logo each. In these barebone b&w paintings he is capable of
making us see Donald Judd in a simple chest of drawers. While he evokes
Picasso in American Guernica with the silhouettes of four
strikers and union men in
suits and fedoras beating each other up with nightsticks."
- Jan van der Marck
web book: www.wix.com/detroitart/artaslogo
@
The Art Room
7 North Saginaw, #1A
Pontiac, MI
USA
Director: Jessica Hopkins

tel: +248.520.0208
email:
detroitartroom@gmail.com

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